Completing Section 1 of this guide will help you:
Understand why you want to start a business
Take stock of the time, money, and other resources you currently have to work with
Make a commitment and begin testing your idea by talking to others, then record goals and set measures of success
Completing Section 2 of this guide will help you:
Describe your business idea and ideal customers
Dive into how your customers think and what they want
Take stock of the competitive landscape
Survey potential customers
Completing Section 3 of this guide will help you:
Figure out what problem you are solving
Create a prototype of your product or service
Decide how to test your prototype
Improve your prototype based on your test
Completing Section 4 of this guide will help you:
Take stock of what your learned through your test
Create a Minimum Viable Product (MVP)
Decide how you will spread the word about your product or service
Get your first paying customers
